EX.CO Website Interaction Technology Encourages Charitable Giving During Media Fight Night 2021


Since its inception six years ago, Media Fight Night has raised over £ 850,000 for various charities, with a target this year to exceed £ 1million. The recipient organization, In Your Corner, is a charitable organization run by trained boxing and health professionals who engage with individuals to improve and manage participants’ mental health symptoms.

EX.CO’s interactive ‘Fight Card’ experience will help the event meet its fundraising goal by encouraging remote participants to ‘bet’ on a boxer participating in each of the six boxing matches taking place during the course. of the evening. Voting through the EX.CO digital experience will encourage greater participation from those watching from home and trigger a charitable donation, giving those participants a chance to win a prize.

“We are thrilled to partner with Media Fight Night to facilitate a successful and engaging fundraising event for all participants, whether they are in person or listening from home,” said Victoria Pindar, Executive Director from EX.CO. “We are supporting all 14 boxers participating in the event, and most importantly, we are honored to use EX.CO’s cutting edge technology to help raise funds for such a great cause.”

“While we are delighted to be able to safely welcome participants in person this year, we also needed to create a party atmosphere for those attending at home,” said Abbi jeffery, chief organizer of Media Fight Night. “To do this, we worked closely with Twitch to broadcast the event live, and the EX.CO team to design a digital on-brand experience that will produce an equally engaging event for remote attendees. . ”

EX.CO’s Platform for Website Experiences is used by leading companies around the world including Sky, Audi and VICE to increase engagement rates, drive conversions, gain followers, collect first-party reported data and dramatically increase revenue.

For more information on EX.CO’s full suite of interactive digital experiences, visit our website at EX.CO or follow us on LinkedIn. For more on this year’s Media Fight Night event, Click here.


EX.CO is the global content experience platform fueling billions of website interactions that help businesses grow. With an ever-active and dynamic layer of experiences easily integrated into digital assets owned, EX.CO is changing the way companies interact with their audiences to drive business results. Founded in 2012, the company today has employees worldwide, clients such as ViacomCBS, Audi, VICE and Sky and fundings from investors such as The Walt Disney Company, Saban Ventures, Viola Group, 83North and firstime .

Media contact:
Avery kaye
Marketing & Communication Director
[email protected]

Photo – https://mma.prnewswire.com/media/1676979/Media_Fight_Night_2021.jpg
Logo – https://mma.prnewswire.com/media/1029715/EX_CO_Logo.jpg

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