Many of our buying habits and decision-making processes have been reshaped by the Internet. For example, before going out to eat, we will first read reviews of a restaurant. Before we go on vacation, we’ll spend hours or even days researching destinations on platforms like TripAdvisor.
We live in an age when a business’s success is largely determined by its online presence. Consumers search the Internet for products and services before anywhere else. Having a strong online presence is more important than ever – and it starts with having a website.
A website is a central hub where consumers can easily access information and even purchase your products without the intervention of third parties. It is one of the most important digital assets you can have.
The challenge that many small businesses face when owning a website is that it can be quite expensive. The costs of web development alone can run into the thousands, and when you factor in the cost of monthly hosting, maintenance, graphic design, the idea becomes less appealing. This article will go over 5 ways to get a completely free business website.
How To Get A Free Website For Your Small Business
Wix is one of the most advanced website builders in the world. It’s so easy to use that you don’t even need to have any coding knowledge or experience.
You can build your entire site using its built-in drag-and-drop builder, selecting from ready-made templates, or using Wix ADI (where you just answer a few questions and your website is generated automatically. ).
Wix offers a variety of paid plans as well as a free plan that is suitable for beginners. The downside to the free plan is that you can’t use your own domain, you’ll have to stick with a Wix subdomain, for example yourcompany.wix.com.
FreeWebDesign is a project that aims to create professional websites and e-commerce stores for small businesses that cannot afford to hire developers.
All you need to do is fill out a quiz about the site you are looking to land, and FreeWebDesign’s team of volunteer developers will build your entire site from scratch – just the way you want it to be. You’ll even get a free domain name, SSL certificate, business emails, and a training manual to help you manage your website from a WordPress dashboard.
3. Google Sites
Google Sites is Google’s native website builder. When you register, you will benefit from a storage capacity of 15 GB and you can host as many sites as you want.
Google Sites uses a drag-and-drop generator, just like Wix, so you won’t need to have any coding experience. The only downside is that its websites aren’t as sleek or advanced as on other platforms. If you are just looking for a simple and functional website, it might do the job for you.
WordPress is arguably the most popular website building platform in the world. Over a third of all websites are built on it. And while it might not be as beginner-friendly as the other tools, what really sets it apart is its huge library of free website themes and plugins.
WordPress offers thousands of free themes for almost any niche. If you are looking to create a restaurant website, you can use a restaurant themed template. If you are looking to build an ecommerce store, you can use an ecommerce theme.
The other big advantage of WordPress is its free plugins. Plugins are simply pieces of code that can be installed on a website to give it additional functionality. For example, if you want to add a map to your store location, you can install a Google Maps plugin. If you want to start accepting payments, you can add a PayPal plugin. Any functionality that does not come with the website theme can be added using a plugin.
The only downside to WordPress is that it has so many different moving parts. If you are a beginner, it would be advisable to take a class or watch a tutorial on YouTube first, as it can get overwhelming if you don’t know how to go about it.
Weebly is a website builder powered by Square, a versatile ecommerce platform. You can use it to create attractive blogs, eCommerce stores, and general websites. Weebly lets you switch between different themes without having to rebuild your entire site from scratch.
Your website will also be hosted on the platform, so you won’t need a third-party host (like you would on WordPress). Weebly is currently used by over 25 million people worldwide.
Owning a website should be a no-brainer for any business looking to thrive in the digital age. Most people’s buying journey begins on the Internet. There is no better way to market yourself than by having a professional website.
And once you’ve got that in place, the next step should be SEO (search engine optimization). SEO is the process of improving a website’s ranking on search engines. Here is an article that goes into the subject in depth.
Ideally, whenever a potential customer searches on Google for a keyword that is even remotely related to your product or service, your website should be among the top results. SEO is the ultimate growth hack to help you stand out and win your internet battles.